Dry, coarse hair needs more than a rinse-through conditioner can give it. Olaplex Rich Hydration Mask is a deeply restorative weekly treatment that drenches hair in lasting moisture, leaving it stronger, smoother and visibly more hydrated.
Why you will love this Rich Hydration mask
Powered by Biomimetic Cuticle Technology, the rich formula seals the cuticle to lock in intense hydration, strengthen strands and prevent breakage, with benefits that last for up to five washes, even on bleached hair.
- Drenches dry, medium-to-coarse hair in lasting moisture
- Seals the cuticle to lock in hydration with Biomimetic Cuticle Technology
- Strengthens strands and helps prevent breakage
- Benefits last for up to five washes, even on bleached hair
- Instantly boosts shine on dull, thirsty hair
- Delivers all-day, humidity-resistant frizz control
- Leaves hair feeling stronger, smoother and ultra-hydrated
What it does
Biomimetic Cuticle Technology works to seal the cuticle layer, trapping moisture inside the hair shaft instead of letting it evaporate, which is what gives coarse, dry hair a smoother, glossier feel that holds up against humidity for days.
Who it is for
Dry, medium-to-coarse hair that needs intensive moisture, including bleached or colour-treated hair looking for shine and frizz control that lasts between washes.
How to use it
- Apply generously to wet hair after shampooing, focusing on mid-lengths to ends
- Leave on for 3–5 minutes
- Rinse well
- Use weekly in place of conditioner for best results
Key details
- Brand: Olaplex (USA)
- Product type: rich hydration hair mask
- Best for: dry, medium-to-coarse hair including bleached hair
- Key technology: Biomimetic Cuticle Technology
- Formula notes: benefits last up to five washes
- Delivery: available in Cairo and across Egypt with cash on delivery
Frequently asked questions
Is Olaplex Rich Hydration Mask safe for bleached hair?
Yes, its hydration and frizz-control benefits are formulated to last up to five washes, even on bleached hair.
How often should I use this mask instead of my regular conditioner?
Olaplex recommends using it weekly in place of conditioner for best results.
Size
200 ml jar.
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