Beauty of Joseon Daily Tinted Fluid Sunscreen SPF50+ PA+++ LP110 50ml

Beauty of Joseon is the Korean brand that took traditional Hanbang skincare, the herbal formulas of the Joseon dynasty, and rebuilt it for modern skin. Ginseng, rice water, propolis and green tea, in textures that are light, affordable and genuinely pleasant to use. It is the brand that made Korean sunscreen a global obsession, and the reason is simple: the formulas work, and they feel like nothing on the skin.

Why you will love this sunscreen

Japanese sunscreen is in a different league, and this is why: it protects at the highest level while feeling like a light skincare step rather than a mask of cream. No white cast, no heavy film, no sticky layer under makeup — just skin that stays protected through heat, sweat and a full day outside.

• Very high UVA and UVB protection, the level Japanese formulas are known for.
• Lightweight, fast-absorbing texture that disappears into the skin.
• Holds up against sweat, humidity and water far better than most sunscreens.
• Leaves no white cast, so it works on every skin tone.
• Sits comfortably under makeup without pilling or sliding.
• Contains skincare ingredients that hydrate while they protect.
• Reapplies easily during the day without a heavy build-up.

What it does

UV damage is responsible for the majority of visible skin ageing — dark spots, dullness, loss of firmness and fine lines. Daily sunscreen is the single most effective anti-ageing step you can take, and it is also what protects the results of everything else in your routine. Nothing you spend on brightening or anti-ageing products pays off if the sun undoes it every afternoon.

Who it is for

Everyone, every single day — including cloudy days and days spent mostly indoors near windows. Essential if you use brightening products, retinol, acids or have any dark spots or melasma.

How to use it

1. Apply as the last step of your morning skincare, before makeup.
2. Use a generous amount — most people apply less than half of what is needed.
3. Do not forget the neck, ears, hairline and the backs of the hands.
4. Reapply every two to three hours when outdoors, sweating or swimming.

Key details

• 100% original Japanese product, imported directly from Japan.
• Japanese domestic packaging — the formula sold in Japan, not an export version.
• Sold and delivered across Egypt by Jmaloo Beauty.
• Cash on delivery available in every governorate.
• Keep away from direct sunlight and store at room temperature.