Strawberry is the one people buy for the smell and keep buying for what it does. It is the nourishment bottle in the Fruitastic line, made for hair that has gone dry and flat – the lengths that look tired by mid-afternoon no matter what you did in the morning. Strawberry extract and olive oil do the feeding, and the hair comes out of the shower smelling like a fruit stand.
Why you will love this strawberry shampoo
The lather is creamy rather than squeaky, and the scent is the real thing – sweet, fruity and it stays in the hair after it dries, which is half the reason this line sells. Underneath the fun there is a proper formula: olive oil nourishes the lengths, amaranth extract and myrrh add shine, and Chinese cinnamon and sweet flag round it out. Hair is left softer, easier to manage and visibly less dull.
- Nourishment and shine for dry, dull hair
- Strawberry extract, olive oil, amaranth, Chinese cinnamon, sweet flag and myrrh
- A fruity scent that stays in the hair after washing
- Free from parabens, petrolatum, silicones and mineral oil
- Dermatologically tested and suitable for children over three
- 100% vegan, 0% animal origin and not tested on animals
- Pairs with the rest of the Fruitastic strawberry line
What it does
Dull hair is usually dry hair – the outer layer is lifted and rough, so light scatters instead of reflecting. The oils and extracts in this shampoo smooth that layer down while the wash cleans the scalp, which is why the shine comes back after the first use rather than after a month. It is a gentler everyday wash than a heavy repair shampoo, so it suits hair that needs feeding rather than rescuing.
Who it is for
- Dry, dull hair that has lost its bounce
- Anyone who cares as much about how the shampoo smells as what it does
- Family bathrooms – it is suitable for children over three
- Hair that needs nourishment rather than heavy repair
- Anyone building the full Fruitastic strawberry routine
How to use it
Apply to damp hair and massage gently until it lathers into a cream. Rinse thoroughly and repeat if you need to. Follow with a conditioner or treatment cream from the same line for the best result, then style as usual.
Key details
- Type: Nourishing shampoo for dry and dull hair
- Key ingredients: strawberry extract, olive oil, amaranth, myrrh
- Free from: parabens, petrolatum, silicones, mineral oil
- Dermatologically tested, suitable for children over 3
- Vegan, 0% animal origin, made in Brazil
- Pre-order: delivered within one month at the latest, cash on delivery across Egypt
Size
325ml (10.99 fl oz).
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