Fine hair deserves fullness without the flatness, and Aveda Pure Abundance™ Volumizing Shampoo lifts it to its fullest potential. This lightweight yet powerful formula cleanses without compromise, refreshing hair while leaving it up to four times more voluminous.
Why you will love this Pure Abundance shampoo
The soft gel texture transforms into a plush, airy lather that sweeps away excess oil and product build-up. A concentrated botanical volumizing blend featuring peptide-sized amaranth seed extract plumps each strand from root to tip, for fuller, more resilient hair with natural movement.
- Lifts fine hair to its fullest potential
- Up to 4x more volume after use
- Amaranth seed extract plumps strands from root to tip
- Up to 3x shinier, noticeably stronger hair
- Up to 85% less breakage
- Formulated for fine hair, safe for colour-treated hair
- Vegan, 95% naturally derived and silicone-free
What it does
As it lathers, the shampoo lifts away oil and residue that weigh fine hair down while the amaranth-led volumizing blend coats each strand to plump it from root to tip. Hair rinses out lighter at the roots with noticeably more body and bounce.
Who it is for
Anyone with fine or flat hair looking for a shampoo that adds real volume and strength without heaviness, including colour-treated hair.
How to use it
- Massage into wet hair
- Rinse and repeat as needed
- Follow with Pure Abundance™ Volumizing Conditioning Rinse
- Continue the routine with a volumizing style-prep and blowout product for extra lift
Key details
- Brand: Aveda (USA)
- Product type: volumizing shampoo
- Best for: fine and colour-treated hair
- Key ingredient: peptide-sized amaranth seed extract
- Formula: vegan, 95% naturally derived, silicone-free, Leaping Bunny approved
- Delivery: available in Cairo and across Egypt with cash on delivery
Frequently asked questions
Is Aveda Pure Abundance Shampoo safe for colour-treated hair?
Yes, it’s formulated for fine hair and is safe for colour-treated hair.
What should I use after this shampoo for more volume?
Follow with Pure Abundance™ Volumizing Conditioning Rinse, and continue with the style-prep and blowout products in the same routine for extra lift.
Does this shampoo reduce hair breakage?
Yes, it’s formulated to leave hair with up to 85% less breakage alongside added volume and shine.
Size
200 ml bottle.
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